Rachel Ghent

Photography & design.

Portfolio

Portfolio

I’m a photographer and marketing assistant with experience in product, people, and interior photography for independent brands. I work across e‑commerce, social media, and email marketing, creating images and content that support day‑to‑day trading as well as launches. This portfolio focuses on commercial, brand‑led work for an independent brewery and similar product‑focused clients, and shows the range of ways I can support a brewery or creative business with photography and day‑to‑day marketing.

Photography — Product & Details

In this product work I plan and shoot clean, consistent images that translate seamlessly to e‑commerce, launches, and campaign assets. It shows my eye for detail, colour, and finish, and how I build repeatable setups that make design-led products look considered and commercially ready.

Product and detail photography created for an independent brewery’s e‑commerce site and marketing channels, focusing on clarity, consistency, and a polished, design-led look across ranges.

  • Lighting and styling for e‑commerce, with clean, repeatable studio setups
  • Consistent imagery for product pages, launch campaigns, and paid social
  • Retouching and colour correction in Lightroom for web and print
  • Collaborating with the wider team to support sales moments and new releases

Photography — People & Places

These people and place images show how I capture team culture and real environments for social, web, and employer brand storytelling. I balance flattering, honest portraits with context shots that stay on-brand and usable across campaigns.

People and on-location photography that captures team culture, day-to-day working life, and the atmosphere around independent brands for use across social media, websites, and employer brand content.

  • Meet-the-team style portraits and profile imagery for web and social
  • Informal, on-location shots around the brewery and wider workplace
  • Images used to humanise the brand and introduce the people behind the products

Interiors & Environments

This section highlights how I read light, materials, and layout to photograph interiors for design- and manufacturing-focused brands. I look for angles that make products, spaces, and details feel intentional, functional, and ready for use in web pages, decks, and print.

Interior and environmental photography that focuses on composition, light, and material detail in spaces, particularly relevant to design and manufacturing contexts where products and environments work together.

  • Attention to materials, textures, finishes, and how they read on camera
  • Translating real spaces into clean, usable imagery for web, print, and presentations
  • Supporting independent brands that care about crafted environments and considered product design

Digital Marketing & Content

Here I bring photography together with copy and simple layout to create joined-up content for e‑commerce, email, and social. It reflects my experience turning brand goals and trading plans into clear, on-brand assets and campaigns.

Alongside photography, I plan, create, and publish content across social media, email, and the website, using imagery and copy to support trading calendars, launches, and brand storytelling.

Social & Web

Content support for e‑commerce and social channels, using photography, short copy, and simple graphics to keep the brand active and consistent.

  • Planning and creating content for an e‑commerce site, including homepage and product imagery
  • Creating and scheduling social media content, from shoot planning to final posts
  • Choosing and editing images to support seasonal campaigns and product launches
  • Working with existing brand guidelines to keep tone, colour, and layout consistent

Email Campaigns

Assisting with B2B and B2C email activity, from image selection and layout to basic checks on performance and engagement.

  • Building and updating campaigns in platforms such as Mailchimp using existing templates
  • Selecting imagery and structuring layouts to support key messages and calls to action
  • Basic performance awareness, including opens, clicks, and engagement patterns
  • Coordinating email content with web and social activity for joined-up campaigns

Visual examples

Add email, social, and web content screenshots here to show how photography and design are used in context.

Working with design & manufacturing brands

I’m comfortable working with product-focused imagery, clear brand guidelines, and cross-functional teams in design and manufacturing settings. Alongside photography, I have experience maintaining a WordPress site, updating content, and creating assets that align with wider marketing goals and trading plans.

For full project breakdowns, additional examples, or to talk about how I can help and ways we might work together, please get in touch via the Contact page.